In a time of uncertainty, one has to really be enterprising in order to survive this coronavirus crisis, especially if you are in an industry that has been greatly affected. The airline industry is one and this AirAsia cabin crew decided to push forward by opening her Sushi Bake business. However, she decided to put a twist to the products she sells.
Aeya Balite is an AirAsia flight attendant at present. However with the current situation where her airline is still gradually increasing number of flights post-lockdown,, she decided to craft a food product which she knows will be appealing to people she knows, and that is Sushi Bake. However, she decided to put a twist to it. She called it, "Baked Salmon Kani Aburi".
So what exactly is this?
Aeya shared, "a sushi bake is deconstructed sushi served on a tray. We decided to put a twist to the already famous sushi bake by baking then torching ours, hence the aburi in its name. Our prices are mid-range but of course we still use premium Japanese ingredients."
The name of this flight attendant's business is Traey's, a combination of "tray" and "Aeya".
"With the trend of the sushi bake taking the internet by storm, I was one who got enticed by sushi bake. With my auntie's birthday coming up, we decided to order one but was surprised by how expensive these trays cost. I ended up making one for the family. They loved it and it was actually my brother-in-law who motivated me to sell. I tried accepting a few orders but was overwhelmed by how my friends gamely tried our product and even placed repeat orders. Now my sister helps me out in order to accommodate everyone," Aeya shares.
Asking about her best sellers, Aeya shared, "at the moment, we only offer one traey, Baked Salmon Kani Aburi. It comes in small, good for 2-3pax for only P400, while our large traey is good for 5-6pax for only P790. We are currently in the process of torching our next flavor so watch out!"
We may be compounded with uncertainty but for as long as we continue to push forward, to allow our creativity to come into place, and to focus on our goals, nothing is impossible.
However, the experience is priceless. As Aeya shares, "I've learned several things from this small business venture. First is to trust your product. I've only cooked for the fam, never sold anything I made and it always made me wonder if my traey was worth it. But thanks to our friends who have been nothing but honest and supportive, we were able to improve our traey to better infuse it with flavor and make it more umami!"
Nothing however was born out of luck. It also took Aeya hard work and perseverance to develop her Sushi Bake which numerous people love. "There are no shortcuts in life. It's going to be hard and tough but in the end, it's going to be worth it especially when you get to read your customer's feedback. Sulit ung pagod talaga!"
To all our cabin crew facing uncertainty, always remember that defeat is temporary. What makes it permanent is giving up. Always look to pushing forward, to work hard, and to remain focused, Aeya says, "To all my fellow cabin crew, we will all fly again soon and when we do, let's all soar higher. There are no big and small jobs. As long as it helps pay the bills, is decent and wala kang inaapakang ibang tao! Go for it!"
Thank you Aeya for sharing your #asensocabincrew story! May it inspire more fellow flight attendants to push forward and to be reminded that all big things has had its share of small and humble beginnings.
For those who want to order, you may course them through fbpage: d.traeys, IG: @d_traeys or message at 09959137813 and your Traey will be on its way!